New York, NY, May 15, 2019 — The global music publishing, brand and legacy marketing company, Mojo Music & Media, has appointed veteran sync executive Lisa Macy to the newly created position of Senior Vice President (SVP) Creative. It was announced today by company co-founder and CCO Pete Shane.
Among Macy’s primary responsibilities will be promoting the company’s diverse catalog for licensing in the areas of film, television, advertising, trailers, promos, video games and new media. She will also cultivate opportunities for Mojo songwriters to compose and score music for a range of media projects, help develop brand and legacy initiatives and identify and bring promising new writers and catalogs to the roster. Macy will report directly to Shane.
A 24-year industry veteran, Macy has had successful multi-year stints in the Film & Television departments of several major record labels, including Atlantic, Warner Brothers, Sony/BMG and Capitol/EMI. Highlights of her career include placements in acclaimed films including Dangerous Minds, Spider-Man, Sideways, Blue Crush, What Happens In Vegas and Elf, as well as placements in such defining television shows as The OC, One Tree Hill, Smallville, Grey’s Anatomy, Lost, Entourage, 6 Feet Under and The Wire. In 2011, she segued to music publishing when hired by Shane to serve as VP Film & Television at Spirit Music Group. Her prolific work at Spirit touched on all media, including strategic placements in such box-office winners as Pitch Perfect 1 & 2, Minions, Ghostbusters, Girls Trip and Wine Country; film trailers for Spiderman: Into The Spiderverse, Kingsmen 2, and Batman v Spiderman; and licensing to popular television series’ such as Breaking Bad, The Blacklist, This Is Us, The Goldbergs, Mr. Robot and Law & Order: SVU. Macy’s impressive repertoire in national advertising spans campaigns for Lincoln Mercury, The Gap, Apple, Pontiac, Nordstrom and JC Penney and such top video games as FIFA, NHL, MLB, Madden, Need For Speed and Grand Theft Auto.
“Success in sync licensing is all about expertise, integrity, relentless drive and, above all, relationships, and there’s no one out there who has the love and trust of the media community more than Lisa,” stated Shane. We’re thrilled to have her join the Mojo team in this crucial role, expanding the job and rewriting the rules in this wildly exciting time for creativity across all media.”
“Having spent my entire career collaborating with film, TV and advertising creatives, it’s particularly exciting to be joining a company which will be working even more closely with writers, directors and producers to find standout ways to showcase our clients’ songs and stories. I’m also thrilled to be reuniting with Mark and Pete, two gents who share my boundless passion for songs and songwriters!” said Macy.